We decided to dig into the pain points of Back to School so you don’t have to — and we’re reporting back to share some insights and solutions for how brands can really empower back-to-school shoppers this season.
Anime viewership represents big numbers, big spending, and a young, diverse audience that any advertiser would be lucky to have. Here's why advertisers should not be overlooking this growing group.
Infillion will integrate the Experian identity graph into its unified and scalable platform, expanding the reach and addressability of its demand-side solutions.
The research report, called “Is CTR Really Dead? The State of Digital Advertising’s Most Famous Metric,” brings an analytical lens to rising concerns that we are entering a “zero-click" era.
Introducing the new Walmart DSP powered by Infillion, our integration with Walmart Connect, the omnichannel retail media business of Walmart México and Central America.
At a panel hosted by Infillion leaders from the retail media, CPG, and agency agreed that retail media grew so quickly that it’s now imperative to set it up for long-term stability. Here's what they had to say.
In a panel at POSSIBLE 2024 “Vertical Ads: How B2B Is Bending The Ecosystem Around Its Needs,” Infillion asked B2B marketing leaders what they see as the biggest challenges, as well as the most promising solutions.
The Infillion team weighs in on the most-talked-about trends we saw on the ground in Miami at POSSIBLE 2024.
Gimbal's Region Detection identifies your app users' current region, allowing you to effortlessly create personalized engagements tailored to your users’ current geographic region, maximizing relevance and impact.