Webinar

5 Ways to Power Incredible Consumer Experiences

When you understand the mobile experience, you can attract, grow and strengthen repeatable relationships with your customers. In this webinar, Gimbal’s CMO Matthew Russo shares best practices from the most successful campaigns we’ve ever run.

Key topics discussed:

• What “intent” looks like in a mobile-first world and how technology is enabling businesses to create target audience with relevant messages – no matter where they go.
• Different types of location data and how to use them to power your advertising, mobile marketing, and omni-channel initiatives at your business.
• How to determine the ROI of your mobile campaigns and attribute spend to the people who show up at your physical locations.
• What creative units to use – and when to convert a consumer’s “No” to a “Whoa!” (See also: static banners are boring)