14 Infillion Campaigns Honored in 2024 IAC Awards
Infillion is pleased to announce that we’ve yet again taken home top honors in the IAC Awards, an annual competition that honors digital development in the advertising industry. This year, we won 28 awards for 14 campaigns – an all-time record for us! Our TrueX interactive ads have been honored for many years in the IACs’ Online Ads vertical, and we’re happy to keep the streak up.
We’re particularly proud of this year’s honors because they span a diverse set of industries from B2B to fashion to nonprofit, and in collaboration with partners that include both media agencies at global holding companies and small independent full-service agencies. It’s a testament to how interactivity can bring a new dimension to all kinds of brands for any variety of KPIs.
We also want to give a special shout-out to our client at Amazon, which won Best Of Show in the entire Online Ads vertical for an inventive, flexible ad experience that could be customized on-the-fly to showcase deals for different shopping occasions. Amazon has been a longtime Infillion client that, over the years, has been honored by the Webby Awards, OMMA Awards, AdExchanger Awards, and more. Many of those awards were for pioneering our first-to-market voice control ad tech, which continues to win accolades in the industry – including for the VisitBritain campaign honored by this year’s IACs.
Here’s the full list of winners:
Amazon
In collaboration with Rufus (Initiative)
Best Shopping Online Ad, Best Technology Online Ad, Best Of Show Online Ad
BASF
In collaboration with VML
Best Biotechnology Online Ad, Best B2B Online Ad
Charles Schwab
In collaboration with UM
Best Financial Services Online Ad, Best Investment Online Ad
Intel
In collaboration with Carat
Best Computer: Hardware Online Ad, Best Consumer Goods Online Ad, Best Electronics Online Ad
Levi’s
In collaboration with UM
Best Fashion & Beauty Online Ad, Best Retail Online Ad
National Grid
In collaboration with Mower
Best Regional Online Ad
Northwest Bank
In collaboration with Mower
Best Bank Online Ad
Plan B One-Step
In collaboration with Healix
Best Medical Online Ad, Best Pharmaceuticals Online Ad
Point Foundation
A TrueGiving pro bono success story
Best LGBTQ Online Ad, Best School Online Ad
Porsche Cayenne
In collaboration with PHD
Best Automobile Online Ad
Rider University
In collaboration with Atmospheric Digital
Best Education Online Ad, Best University Online Ad
U.S. Navy
In collaboration with Wavemaker
Best Employment Online Ad, Best Government Onlined Ad, Best Military Online Ad
Wounded Warrior Project
In collaboration with Two Tango Collective
Best Advocacy Online Ad, Best Non-Profit Online Ad
VisitBritain
In collaboration with OMD
Best Leisure Online Ad, Best Travel Online Ad
Awards are nice, but more important is a campaign that achieves its KPIs at scale. With Infillion, you don’t have to choose between the two. Reach out and let’s make some magic.
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